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Keep Moving™ by 407 ETR

Participating in team sports promotes physical and mental wellbeing for kids while also building friendships, honing important social skills and boosting confidence.

Since 2015, 407 ETR has invested over $850,000 in local teams through our Keep Moving™ initiative. The program sponsors a wide variety of sports, including hockey, baseball, dance, soccer and swimming.

Apply for funding


Over 150

Youth teams sponsored in 2023


Invested in the program since 2015

Over 3,300

Kids supported in 2023

Team Spotlight

We sponsor over 130 teams each year. Here are some that are leading the way to drive more diversity and inclusion in sports.

A group from Soccability Canada standing in line on an indoor soccer field.

Soccability Canada

407 ETR is the first-ever sponsor of Soccability Canada’s Blind Soccer program, which supports training camps and awareness-raising efforts. As part of the sponsorship, each player received a Keep Moving™ by 407 ETR branded audible soccer ball to help train during their off time.

“The support from 407 ETR is a huge help as we look to grow the sport of blind soccer in Canada. The future of blind soccer is really positive and it’s through the vision and support of companies like 407 ETR that we can raise awareness to grow the participant base and attract more fans.”
Matt Greenwood, Executive Director, Pickering Football Club
Seaside Hockey logo

Seaside Hockey

Seaside Hockey provides mentorship to BIPOC hockey players in the GTA. By removing financial barriers, the program fosters teamwork, sportsmanship and positive reinforcement in a fun, safe, inclusive environment.

Pickering Football Club logo

Pickering Football Club

All are welcome on the pitch at Pickering Football Club; its All Abilities Program gives children and youth with intellectual and/or physical disabilities the opportunity to learn and play soccer with one-to-one support.

Peel Panthers logo

Peel Region Football

Peel Region Football provides youth athletes with a space to learn football, play at competitive levels and experience the benefits of teamwork. The organization subsidizes players who need financial assistance and provides nutrition help and tutoring services to athletes in need.

Apply for Sponsorship Funding

A kids soccer team celebrates together on a sunny day.


  • Team members must be between 4 and 18 years of age.
  • Your team must be based within 30 km of Highway 407 ETR.

When to Apply

  • Spring/summer applications are open from Feb. 15 to May 1 every year.
  • Fall/winter applications are open from July 15 to Sept. 30 every year.

Apply for funding